Insurance as unique as your business.

At The Nitsche Group, we know that your business is more than just your livelihood – it's your passion. Which is why we get to know every business we insure personally, creating a custom policy that's built for your unique needs. It's just our way of spreading peace of mind throughout Central Texas.

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  • Austin, Texas

    Blue OwlBrewing

    When Jeff and Suzy opened Blue Owl Brewing in 2015, they had a vision – to create approachable sour-mashed beers in a space where their sense of whimsy and innovation could thrive.

  • Exploring new frontiers

    One of the defining characteristics of Blue Owl is their innovative spirit. They’re always experimenting with new flavors and ideas, from exploring the four dimensions of flavor (sweet, bitter, salty and sour) to creating proprietary brew techniques to inventing the first succulent watering coaster.

  • Mashing, making and living the dream

    Working at Blue Owl requires more than a love of sour beers and a sense of adventure — you actually have to craft something by hand. Whether it’s building cactus terrariums, spray painting a chair or simply hanging a shelf — every employee makes the space their own.

  • For the long haul

    When your business is as personal as Blue Owl, you need an ally who understands you. Someone who knows that every tank in the brew room is named after one of the investors who made your dream possible. A partner that keeps you covered at every turn.

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  • San Marcos, Texas

    BlackoutSigns & Metalworks

    Out near the train tracks in Hays County there’s a barn with the words “death to thieves” spray painted on the outside. Open the door and you’ll find an unexpected warmth radiating from both the neon signs and the shop’s charismatic owner, Jay.

  • If you can dream it, they can build it

    At Blackout Signs & Metalworks they’ve made their reputation by making the impossible possible. Want a seven-foot-tall neon cocktail glass with animating bubbles? Sure. A custom forged metal sign with crushed glass and gold leaf type, you say? Bring it on.

  • Making sparks fly

    From the sketches that start every project to the finishing touches that no machine could replicate – everything is done by hand. Must be why their neon art has graced the sides of restaurants, ushered fans into Lollapalooza and even wrapped up legislative sessions.

  • Blood, sweat & beards

    When everything you do is custom, you need a custom policy. Other insurance agents might not take the time to get to know your crew, how hard they work and the level of detail that goes into every project. But we sure do.

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  • Kyle, Texas

    CrossPlants & Produce

    When you first pull up to Cross Plants & Produce you feel at home. Maybe it’s the welcoming smiles Nate and Jen give when they first meet you, or the pot of coffee that’s always waiting for you when you walk in the front door. But when you’re there, you’re home.

  • Planting seeds of change

    When Nate and Jen met in D.C., they were working high-profile jobs, about as far from a locally sourced Texas produce market as you can get. That’s what makes them so interesting — they took the detour we all dream of and pursued the life that made them the happiest.

  • Unicorns do exist

    It’s not every day that you visit a place where you can stock up on organic groceries, find the encouragement and resources to plant your own vegetables and shoot the breeze with a miniature horse and donkey. But Cross Plants and Produce isn’t just any place.

  • Homegrown goodness

    As a family-owned business for over 65 years, we know the unique needs of businesses like Cross Plants and Produce. Which is why we take the time to get to know their personal stories (even the parts that have nothing to do with insurance).

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We take our own approach to small business insurance, putting the businesses we insure first.

We're different.

We're not some big national insurance agency. We're a family-owned business that takes pride in what we do and who we work with.

We take a personalized approach.

We take small business insurance personally. We don't write a policy until we've taken the time to get to know you and your business.

We're from here.

We've been based in Central Texas for 70 years. We know this region and the people who live here, and we're proud to be part of the community.

Get In Touch

We're a homegrown team and like doing things the personal way -- over the phone. The best way to set up a quote or talk about insurance is to call us directly. Or, leave your info in the form here and we'll be in touch.

Call: 979.542.3666

Hours: M-F, 8am to 5pm